New Hope Sportswear

For my thesis project I came to the conclusion: ''Why is everyone dressed up in basic, monochromed colours at the gym?'' `That does not motivate everyone.
New Hope is colourful, enthousiastic and consists of imperfect shapes,
because nobody's perfect, right?

New Hope Sportswear

For my thesis project I came to the conclusion: ''Why is everyone dressed up in basic, monochromed colours at the gym?'' `That does not motivate everyone.
New Hope is colourful, enthousiastic and consists of imperfect shapes,
because nobody's perfect, right?

New Hope Sportswear

For my thesis project I came to the conclusion: ''Why is everyone dressed up in basic, monochromed colours at the gym?'' `That does not motivate everyone.  New Hope is colourful, enthousiastic and consists of imperfect shapes, because nobody's perfect, right?

 Art direction - Brand Identity - Concept & Research - Webdesign - Illustration -
Front- & Backend Development - Apparel design - Exhibition

 Art direction - Brand Identity - Concept & Research - Webdesign - Illustration - Front- & Backend Development - Apparel design - Exhibition

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ROYVDCO_NEWHOPECLUB

Photography with model: Angela Huizer
Assistant: Shamira Raymann
Model: Gerlant Kamminga, Max Models
MUA: Isabeau Ottevanger

Photography with model: Angela Huizer
Assistant: Shamira Raymann
Model: Gerlant Kamminga, Max Models
MUA: Isabeau Ottevanger

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